Make Your Door a Virtual Business Card

If you are an educator, business professional, or someone who often works outside of their office space, here is a simple and effective tool you can use to communicate with visitors, even when you are not around. Although this was initially designed for teachers and professors, other business professionals have found this simple method valuable for capturing leads, and pre-educating potential clients and customers.

Consider the following facts:

1) The person made time to travel to your office. This could indicate their interest in discussing your services or their situation with you.

2) Regardless as to whether the person sent you an email or left a phone message, they still came to your office. This indicates some desire for confidentiality or desire to connect with you in-person.

3) The effort made by the person to engage with you in-person displays their willingness to converse. In a manner of speaking, they have pre-qualified themselves as a potential client or customer.

Leverage The Opportunity

Unlike with a website, the sheer fact that a person physically made themselves available to communicate speaks volumes, and provides a unique opportunity for you. Below I've outlined a way to leverage the opportunity by making your door a virtual business card anytime you are away from your office.

There are other free tools you can use to automatically meet someone virtually, that were not covered in this brief tutorial so, consider those mentioned here as a starting point. Click this link for an audio version of this blog post.

Best wishes!

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